Web and Internet Marketing Goals |
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| 2007-11-22 | No history |  | Add My version | |
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| This is a sample map about Web and Internet Marketing Goals | |
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| Web and Internet Marketing Goals |
| 1. Establish E-commerce capability |
| | # direct sales through ESD |
| | # channel sales through ESD |
| | % total sales through ESD |
| | 2. Develop EDM capability |
| | # of opt-in pieces mailed |
| | # of opt-out pieces mailed |
| | # of USENET group sparticipate in |
| | 3. Leverage product into the channel |
| | % increased calls from channel |
| | % increased orders from channel |
| | 5. Increase search engine rankings |
| | Position on engines targeted |
| | 6. Create online communities |
| | % of sales derived from community |
| | 7. Quickly showcase a product to many users |
| | 8. Learn more about the market for your product |
| | Demographics on ESD buyers |
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