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The Business Plan

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2007-11-07No history Add My version 
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The Business Plan - Management Journals, Books & Online Media Springer 
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outline 
The Business Plan
  Business idea and strategic goals
  Business idea
  Business model
  Strategic goals
  Vision
  Mission
  Company goals
  Necessity of planning
  Business plan project
  Data collection
  Initial analysis of the data
  Partial plans
  Financial plan and control
  Research and development
  Presentation of research and development
  Development plan
  Finance
  Products and services
  Product features
  Unique selling propositions
  Auxiliary services
  Product description
  Product portfolio and product plan
  Market and competition
  Market
  Description of relevant market
  Market segmentation
  Market growth
  Competition
  Market position
  Marketing and sales
  Production
  Outline of production
  Production plan
  Management team and organization
  Procurement and logistics
  Purchase
  Logistics
  The way to the investor
  Executive summary
  Key to an effective executive summary
  Executive summary and the business plan
  Advantages of an executive summary
 The Business Plan
 
 How to Win Your Investors' Confidence
 
 Gerald Schwetje , Sam Vaseghi
 >>New Map
 The way to the investor
  Planning the financial strategy
  What is your company's position?
  A realistic business plan
  Identifying the financing options
  Preparing for the funding process
  Presenting the organizational structure
  Assessment of the business model
  Validation of the financial package
  Involve the investor
  Shopping a deal
  Negotiating details
  "Close, collect and reflect"
 The Business Plan
 
 How to Win Your Investors' Confidence
 
 Gerald Schwetje , Sam Vaseghi
 >>New Map
 Finance
  Presentation of financial situation
  Financial data system
  Analysis of economic development
  Company's future development
  Planning the sales
  Cost planning
  Planning the balance sheets and the P&L
  Planning the cash flow
  Sensitivity and risk analysis
  How finance experts rate planning
  Margins
  Asset management
  Company valuation
  Financing request
  Repayment and exit-strategy
 The Business Plan
 
 How to Win Your Investors' Confidence
 
 Gerald Schwetje , Sam Vaseghi
 >>New Map
 Necessity of planning
  External use of a business plan
  Venture-capital financing
  Financing by bank credits
  Strategic alliances
  Mergers and acquisitions
  Customer and marketing relations
  Internal use of the business plan
  Basic types of business plans
  Short business plan
  Extended business plan
  Operational business plan
  Why managers don't write business plans
 The Business Plan
 
 How to Win Your Investors' Confidence
 
 Gerald Schwetje , Sam Vaseghi
 >>New Map
 Marketing and sales
  Marketing
  Marketing strategy
  Marketing plan
  Pricing policy
  Advertising and sales promotion
  Marketing organization
  Sales
  Sales strategy
  Sales organization
  Sales plan
 The Business Plan
 
 How to Win Your Investors' Confidence
 
 Gerald Schwetje , Sam Vaseghi
 >>New Map
 Management team and organization
  Operational structure
  Organizational structure
  Personnel planning
  Management team
  Reporting systems
  Legal form
 The Business Plan
 
 How to Win Your Investors' Confidence
 
 Gerald Schwetje , Sam Vaseghi